Mobile applications are undeniably a cornerstone of business success in today’s digital landscape. Whether you’re a seasoned business owner or an IT decision-maker, in a small business serving a niche market or a Fortune 500 with multiple products and services, the question of how to bring your mobile app idea to life is critical. You might be tempted to cut costs and develop the app in-house, but before you dive in, consider these 11 reasons to hire a mobile app development agency to help you with your digital product.

1. Expertise That Matters

Mobile app development is a complex field that requires a deep understanding of various technologies and platforms (Swift and Objective-C for iOS, Java and Kotlin for Android, and React Native, Flutter, and Xamarin for cross-platform). Each platform has its programming languages, design guidelines, and development tools, so developers must be well versed and up to date in multiple technologies. Here at MartianCraft, we have a team of seasoned and passionate professionals who are in the vanguard, with the latest tech available for software development. From UI/UX design to backend development for native or cross-platform apps and everything in between, we have you covered.

2. Cost-Effectiveness

While it may seem counterintuitive, hiring a mobile app development agency can save you money in the long run. As a full lifecycle software solution, we have established workflows and access to cost-effective development tools and resources. We can also provide accurate cost estimates up front, helping you avoid unexpected expenses. Additionally, our experience can lead to faster development, which translates to lower labor costs.

3. Time Savings

Time is money, and developing an app in-house can be time consuming, especially if your IT team needs more experience or has other business tasks to perform. Our job is to be efficient and deliver your project within the stipulated timeframe and budget. This means you can get your custom app to the market faster, with the latest technology available, keeping your customers happy and engaged.

4. Scalability

As your app gains popularity and the user numbers grow, you’ll need to scale your infrastructure to accommodate the increased traffic. Mobile app development agencies like MartianCraft can ensure that your app is built with scalability in mind, so it can handle growth seamlessly, preventing costly downtime and user dissatisfaction due to performance issues.

5. Security First

Security breaches can be catastrophic for your business. As a mobile app development agency, we prioritize security at every stage of development, following industry best practices, conducting rigorous testing, and implementing the latest security measures to protect your app and user data.

6. Focus on Core Business Activities

When you outsource mobile app development, your team can concentrate on what they do best: running your business. You won’t need to divert resources and energy into managing an in-house development team or worry about the technical details of the app. We can efficiently merge with your existing IT team and help you with any challenges you and your team face.

7. Cross-Platform Expertise

Today’s users expect apps that work seamlessly on multiple platforms and devices. MartianCraft has experience developing native apps for iOS and Android as well as cross-platform solutions, and we can recommend the best option to satisfy your project needs. This expertise ensures that your app reaches a wider audience and maintains consistent functionalities across devices.

8. User-Centric Design

User experience (UX) is a critical factor in app success. Our designers are skilled in creating intuitive, user-friendly, and creative interfaces with everyone in mind. They conduct user testing and research to optimize the app’s design and capabilities, increasing user satisfaction, engagement, and retention.

9. Ongoing Support and Maintenance

Our work continues even after the app is launched. It takes continuous updates, bug fixes, and improvements to keep your app running smoothly and up to date. Every year, new devices with new software and improved capabilities are launched, and the best way to keep your app updated is to have a team of experts by your side.

10. Competitive Advantage

In the highly competitive app market, every advantage counts. Hiring a mobile app development agency gives you access to the latest industry trends, technology updates, and market insights. We can help you build and design your app to take advantage of every feature available.

11. Expertise in Emerging Technologies

The announcement of the Vision Pro from Apple at WWDC in June has opened up a lot of opportunities for augmented reality (AR) and the spatial computing experience in work. Any industry can envision how the future of work could potentially be upended and formed into a new way to accomplish work tasks. Mobile app development agencies often stay at the forefront of emerging technologies, including AR. Hiring an agency ensures that your app will be developed with the latest AR capabilities and best practices in mind, and a mobile app development agency can help you strategize and implement AR features that align with your business goals and provide a competitive edge in the evolving work landscape.

Hiring a mobile app development agency is a strategic move that offers numerous benefits. From expertise and cost-effectiveness to time savings and scalability, the advantages are clear. Don’t risk your app’s success by cutting corners; invest in professional services and watch your app thrive in the digital landscape.

MartianCraft. Designed with intention. Built with care.

Get In Touch

Luis Diaz

Brand Marketing Specialist

Tyler Browning

Director of Business Development

MartianCraft is a US-based mobile software development agency. For nearly two decades, we have been building world-class and award-winning mobile apps for all types of businesses. We would love to create a custom software solution that meets your specific needs. Let's get in touch.